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About Lauraine McDonald

Lauraine McDonald is a B2B digital marketing veteran, who has been actively immersed in marketing, communications, change management and corporate training for more than 20 years.

Lauraine has created, developed and managed customer-engagement strategies across a wide range of industries including government, education and finance industries.

She is the founder and CEO of Content Marketing Help, that offers blogging and vlogging (video blogging) with core disciplines in social media marketing and strategy.

With her unique style of simplifying the complex, Lauraine is an active B2B corporate educator and strategist in the areas of LinkedIn Marketing, and using social media to grow business.

Her goal is to deliver incredible value to her audiences and help her clients create connections with their customers, and nurture them into relationships that help grow their bottom line.

From Lauraine:

“I am described as a strategic and effective hands-on leader who consistently adds value by proactively partnering with the executive suite to improve performance and achieve goals. I view myself as a multi-faceted professional, having honed my skills with experience gained across management, cultural and geographic boundaries

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