Do you have content marketing strategies that align with the core values of your business?
Does it target the wants and needs of your target audience?
This is a strategic imperative that if ignored, will dramatically impact your bottom line.
Our content marketing strategies and calendars ensure that your digital strategy and marketing calendar aligns with the core value of your business.
We have the experience to define what will work best for you.
- Whether you know exactly what it is you want or whether you need a well-defined pathway to success, we can help
- We assist with your strategic decision making early on, to help you to avoid costly mistakes
- We recommend the most effective mix of creative solutions so you don’t waste money learning the hard way
We help you to evaluate state-of-the-art approaches to creating, managing and delivering content then provide you with a comprehensive content marketing strategy & calendar.
And while each client is vastly different, our content marketing strategies and calendars all share the same process.
We conduct a stakeholder analysis of your target audience to uncover their interests and pain points. (Preferred content).
We identify their preferred ways of consuming content. No point writing the best content in the world if it’s never going to be found.
We develop a high quality, meaningful content calendar.
Finally we recommend how to distribute, promote and measure the content’s uptake.